I am researching on Value Co-creation Marketing, targeting tourism industry and it was found by providing service of society. The research is related to the SDGs “Goal 17 achieving the goals of parteners. Goal 17-17 promotes the public, public-private and civil society partnerships effectively. It based on the experiences of various partnerships.”
It is important that not only contains hospitality spirit of traditional Japanese, but also to estabilish a system of practice. Therefore, I am going to devote to format the partnership between all participants undering case study. Providing conceptualization and theorization of “realiation of happiness “system to clients (e,g,tourists).